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The Story Sandwich: Remember to set the table

The Story Sandwich: Remember to set the table

In recent blogs, I discussed the concept of the “information sandwich” and specifically the importance of getting right to the point in your emails and having a good closing for your presentations. In this blog, I’d like to address how to apply the...
How to make ‘your story’ a great story

How to make ‘your story’ a great story

Let’s say you’ve set up a networking meeting or an informational interview with someone you’re interested in talking to. Pretty soon after you start talking, they’re going to say something like: “So, what do you do?” or “Tell...